This is the first in a series of web site audits I am doing for a few companies/individuals. Isotx is an up and coming company that develops mods for popular games like Half Life 2 and Command and Conquer and also created software for managing a gamers mod collection. They just completed a redesign of their web site and are looking to increase recognition of their products and increase their user base. You can learn more about the FREE web site audits and how you can apply for more or keep reading for the review and analysis of Isotx.com.

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Hello and welcome to Guerilla Internet Marketing. I intend to offer some words of wisdom based off over 12 years of experience successfully marketing products and services online. You can read more about my history on the about page... So, what is Internet Marketing? Just like any other term thrown around the Internet, it has lots of different meanings but here is the basic definition as I see it: "To use multiple online techniques to drive traffic to a user friendly web site where the desired conversion can be obtained". That's the bottom line right, to bring people to a site and get them to take action? Here are some of the topics I plan to talk about over the coming days/months/years:

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